Leading Israeli operator to harness Devicescape Curated Virtual Network and QoE management for enhanced domestic and international connectivity offering
San Francisco, Calif., April 6th, 2016 — Devicescape today announced that its solution underpins a major, connectivity-focused customer experience initiative being launched this month by Bezeq, Israel’s largest telecommunications provider.
Bezeq is encouraging customers to ‘take their home wherever they go,’ by providing them with high quality, cost-efficient access to their favorite content and services throughout Israel, and while travelling internationally. The campaign relies on a Devicescape-powered connectivity proposition which integrates public and private Wi-Fi into a single service, positioned by Bezeq as a key strategic differentiator.
Android and iOS customers will benefit from automated connectivity to Devicescape’s Curated Virtual Network of freely shared amenity Wi-Fi, which currently comprises more than 20 million access points worldwide. The Israeli market leader will also use Devicescape technology to manage customers’ connections and Quality of Experience across all Wi-Fi, including its nationwide homespot network of more than 600,000 access points.
“By partnering with Devicescape we are able to deliver a standout customer experience by providing seamless Wi-Fi connectivity at millions of locations locally and globally, at home or on the go, which we believe is part of our promise to enable a worry-free connected life, wherever they are,” said Gil Rosen, Chief Marketing and Innovation Officer at Bezeq. “In our intensely competitive market, such differentiation is a strategic imperative.”
Devicescape’s latest customer win comes as competition intensifies between mobile operators and non-cellular challengers, giving Wi-Fi — operator-owned, private and public — an increasingly pivotal role in connectivity service provision.
“At Devicescape we love to work with operators that drive change and innovation, so we are thrilled to be announcing a partnership with Bezeq,” said Dave Fraser, CEO, Devicescape. “It is rare to see an operator move so swiftly from discussion to deployment and this announcement reflects Bezeq’s vision and conviction, as well as the ever-increasing competitive dynamic within the wider market.”
To learn more, visit www.devicescape.com and follow Devicescape on Twitter @Devicescape.
Devicescape operates the world’s largest multi-service Wi-Fi Platform, delivering Access, Insight, and Engagement solutions for network operators, mobile application providers, device manufacturers, and retailers. Powered by a global Curated Virtual Network of tens of millions of amenity Wi-Fi access points, including those provided by some of the world’s most popular service and retail brands, Devicescape enables a Connectivity First customer experience at an unmatched operating cost.
Bezeq is Israel’s leading telecommunications service provider. Established in 1984, the Company has led Israel into the new era of communications, based on the most advanced technologies and services. Bezeq and its subsidiaries offer the full range of communications services including domestic, international and cellular phone services; broadband Internet and other data communications; satellite-based multi-channel TV; and corporate networks.
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